Wednesday, January 16, 2019

Music Research Chart

Mariana Gamboa, Cristina Caballero, Alexa Clayton P7
Company: Domino Recording Company
Brief History
Artists/Groups
Case Study #1:
Franz Ferdinand
Case Study #2:
Arctic Monkeys
  • A British independent record label founded in 1993 by Lawrence Bell and Jacqui Rice
  • First Release: Sebadoh EP Rocking the Forest
  • Focused on releasing established American Rock bands and unique British music (marginalized at the time)
  • Genres released: indie rock, rock, art pop, experimental, electronic, and experimental music
  • Their distributors are  ADA, PIAS Group, Outside Music, Sony Music.
  • Their most popular clients are Anna Calvi, Franz Ferdinand, The Arctic Monkeys, and the Kills
  • 1st UK #1 album : Franz Ferdinand’s You Could Have It So Much Better
  • 1st UK #1 single: Arctic Monkeys’ “I Bet You Look Good on the Dancefloor”
  • Domino has released mixtapes from British post-punk bands like Orange Juice, Josef K, Fire Engines, and Young Marble Giants.
  • Franz Ferdinand
  • Arctic Monkeys
-Include marketing strategies, distribution methods, audience interaction tools and practices, etc.

  • Prior to the release of their latest album Always Ascending, Domino worked with Spotify for fans to be able to pre-save the album before coming out as a fan club. By subscribing, fans would be able to see behind the scene pictures and more information as soon as their album was released.
  • Franz Ferdinand distributes its music both digitally and physically. They work with Apple, Spotify, Pandora, and many more digital platforms that require subscriptions. They sell CD’S, and vinyls in the physical form.
  • Marketing strategy includes a webchat they once made to chat with fans from Sydney in 2006.
  • The official website of Franz Ferdinand gets between 10,000-12,000 unique visitors a day, offering regular live webchats and online video diaries on their websites.
  • The band creates a audience interaction during live performances which is during a few songs, they have the audience bend down and act as if they are rowing a boat.
-Include marketing strategies, distribution methods, audience interaction tools and practices, etc.

  • To promote their latest album, Tranquility base hotel and and Casino, Arctic Monkeys teased with a mysterious picture of lead singing, Alex Turner in what seemed to be a hotel announcing their new album following the release of their single the same day after being absent from the music scene for some time.
  • The band also opened up a temporary photography exhibit on their band to promote the new album. Tranquility Base Hotel and Casino.
  • Arctic Monkeys distributes its music both digitally and physically. They work with Apple, Spotify, Pandora, and many more digital platforms that require subscriptions. They sell CD’S, and vinyls in the physical form.
  • Arctic Monkeys has their own website where they promote their latest work and upcoming tour/show dates, play their videos, sell merchandise, update with the latest news and have an email list where fans may subscribe for more updates.



Reflection

Hello! My name is Mariana Gamboa and I am the creator of film “Stolen Gardens”, a moving drama and romance. My film follows the story of ...